Louis W. Stern Award winner
Journal of Marketing
Ivy faculty member, Ju-Yeon Lee, received the Louis W. Stern Award for her 2019 paper, “Uncle Sam Rising: Performance Implications of Business-to-Government Relationships,” published in the Journal of Marketing. The paper was coauthored with Brett W. Josephson, Babu John Mariadoss, and Jean L. Johnson.
Ju-Yeon Lee is the John and Connie Stafford Professor in Business and professor of marketing at the Ivy College of Business.