Course Description: Food, agribusiness, and bio-products firms face fierce competition and demanding consumers. These firms operate in increasingly complex, risky, and competitive farm-to-fork and bio-products value chains. In some markets the types and even the nature of how food is purchased has changed. Food, agribusiness, and bio-products firms must recognize that integration of key business processes across members of their supply chains ultimately determine their competitive success in delivering consumers the safe products they demand in an efficient and sustainable manner. Effect supply chain management is critical.
This course explores fundamentals of effect supply chain management (demand planning, operations management, inventory control, and transportation management) in the context of food and agri-businesses. Supply chain management topics critical to food, agribusiness and bio-products firms (e.g., quality and risk management, government regulation, high levels of uncertainty, the globalization of agriculture and food flows, and sustainability and ethical responsibilities) are addressed. While the main objective is to develop an understanding of the critical role effective supply chain management has in food and agribusiness firms, the course will also challenge students to explore topics uniquely critical to supply chain management in food and agribusiness firms. The class will use both theory and case studies to engage participants in discussions related to real supply chain management issues and opportunities found in practice.
Bio: Bobby Martens is an Associate Professor of Supply Chain Management and Academic Launch Director Supply Chain Management Forum in the Debbie and Jerry Ivy College of Business at Iowa State University. Bobby earned his PhD from the Purdue University and MS and BS degrees in Agricultural Economics from North Dakota State University. His primary research interests are supply chain network design, domestic transportation and supply chain risk, and food and agricultural supply chains. Engaged scholarship – working directly with companies to produce industry-relevant academic scholarship – is a central theme in his research. Recent research includes supply chain design in the bio-economy, the effects of rate age and shipper practices on transportation rates and a decision tool for small-scale African seed entrepreneurs. Martens published articles in top supply chain journals such as Decision Sciences Journal and Journal of Business Logistics and in Ag-Business journals such as the Journal of Agricultural and Applied Economics. In addition to teaching undergraduate courses, he is involved in Iowa State University’s Masters in Seed Business and Technology program and is a member of the Iowa State University MBA Core Teaching Team. Prior to earning his PhD, Martens worked as an account manager at Schneider Logistics. He is an active member of the Council of Supply Chain Management Professionals.
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