The doctoral program in marketing will train you to be an effective and innovative researcher and teacher. Our program aspires to train students so they are placed in research-oriented universities in the United States or elsewhere.
As a student in our marketing program, you will receive hands-on training in research methods and substantive areas of marketing such as consumer behavior, marketing strategy, and modeling. In addition, your academic experience will be enhanced through active participation in a variety of seminars and conferences.
You are expected to work on research that has the potential to be published in top marketing academic journals. The marketing department has a strong faculty group with diverse research interests that can guide you through this process.
For more information about the marketing specialization curriculum and research opportunities, contact Ju-Yeon Lee, firstname.lastname@example.org.